Peek into my latest projects

Hi 👋
I am Zehra

Lead Product Designer with over five years of experience specialising in B2B and enterprise solutions.

Currently in Boston USA

Design System
Design System

How I decreased sign up page drop off rate to 1.8% in a B2B project?

How I decreased sign up page drop off

rate to 1.8% in a B2B project?

View →

My team works 92% more efficient after I designed and adopted this project

My team works %90 more

efficient after designed and adopted this project

View →

My team works %90 more efficient

after designed and adopted this project

View →

Increased end-user satisfaction from 39% to 88% according to SUS

Increased end-user satisfaction from 39% to 88% according

to the system usability scale

Upcoming Soon →

What people are saying

Aakaanksh Pothukutchi

Head of UX & Product

at Alison Empower Yourself

Zehra is an exceptional UI/UX designer who has been a key asset to our team. Her deep understanding of LMS and Design Systems is rare, and she consistently brings valuable insights to the table. Over time, l've seen Zehra grow tremendously in her communication skills, particularly in collaborating with people across different regions and cultural backgrounds. Zehra is a true team player, always ready to contribute and support the team in delivering high-quality results.

Sona Asryan

Technical PM & Product

Owner at ALISON

I recommend Zehra for any opportunities that align with her exceptional design talents and keen eye for details. Over the past two years we had the pleasure of working closely on LMS product , during which she consistently impressed me with her dedication, creativity and meticulous attention to detail. Her ability to understand and translate complex ideas into visually stunning designs was unparalleled, also she was very good at delivering innovative design solutions that enhanced the product’s overall impact , additionally I want to highlight her strong aesthetic sense.

In conclusion I truly recommend Zehra for any position that requires a talented and detail-oriented designer. Her skills, dedication and positive attitude make her a valuable addition to any team, I’m confident that she will continue to excel in her future endeavors and contribute meaningfully to any project she undertakes.

Dr. Osman Dogan Yirmibesoglu

Applied Scientist at Boston Dynamics AI Institute

I had the pleasure of mentoring Zehra during her master’s thesis, and I can confidently say she is an exceptional designer. Zehra is highly resilient, tackling complex challenges with determination and grace. She consistently maintains a keen attention to detail, ensuring her work is thorough and precise.

Zehra is a product visionary and a great team leader. In her designs, she expertly targets problems based on users’ needs. She takes charge during user interviews, thoroughly understanding their pain points, and designs solutions that directly address them. As a result, her projects consistently drive improvements in the performance of the companies she works for.

As a team leader, I witnessed Zehra solving conflicts in a professional manner, increasing team motivation and keeping everyone energized with various bonding activities. You should definitely ask her for examples!

In summary, Zehra is a dedicated and innovative professional who excels in both her technical skills and her ability to lead teams. I have no doubt she will be a valuable asset to any organization she joins and will continue to make significant contributions in her field.

Seda Doganay

Senior Tracking Manager

at FreeNow

Zehra is a true go-getter, efficiently completing tasks and boosting team morale with her dynamism and unity. With a creative perspective, Zehra consistently delivers innovative solutions. Her eagerness to learn, fearless approach to asking questions, and love for challenges make her a valuable asset to any team. It's a pleasure to work with someone so talented and driven.

Puja Raghuraman

Lead Designer at Alison Empower Yourself

Zehra is a talented and creative designer who has made significant contributions to Alison's LMS product. Her detail-oriented approach and ability to think long-term are invaluable. As the designer responsible for the design system for LMS, she has demonstrated her skill and dedication. Zehra is always striving to improve the user experience and has a keen eye for detail. Her work is high-quality and she is a valuable asset to the team.

Rohit Mondal

Product Manager at Alison Empower Yourself

Zehra has always been an enthusiastic colleague who always brings something new to the table. She is highly skilled as a designer and constantly strives to improve and grow. I strongly endorse her skills and experience.

Alina Dyussupova

Senior Product Designer at Lynksen

Working with Zehra is a true pleasure. She is an ambitious and straightforward team member with strong leadership skills. Zehra's ideas are always clear and actionable, and she has the capability to make them come true. She is very attentive and supportive, and I can always rely on her. I am inspired by how Zehra tackles work challenges!

What questions do you have for me?